Sydney joined Stream in 2018 and is the Creative Lead, Senior Designer for the Atlanta market. As part of Atlanta’s creative team, she collaborates closely with the leasing and property management teams to help craft conceptual campaigns as well as implement and accomplish day-to-day tasks. With a background in sports design, Sydney brings an invigorative attitude and design tactics to the Atlanta team. Her ability to quickly adapt, work in a fast-paced environment, and ideate and execute compelling designs has made her a critical component to brand extension and various project collaborations. Her keen eye and organization skills allow her to provide well-thought-out and detail-oriented marketing pieces that consistently exceed expectations. She is responsible for marketing materials across multiple platforms including digital marketing, tour experience, and property signage.

Before joining Stream, Sydney was part of the design team for the Department of Athletic Communications at The College at Brockport, where she graduated with a Bachelor of Science in Graphic Design and a minor in Business Administration.