Professional Experience
Taylor Green serves as Stream’s Senior Strategic Marketing Director for the West Region markets, including Austin, Denver, Phoenix, and Southern California, while also working closely with Stream’s Investment Management platform in the positioning of assets. In this capacity, Taylor is tasked with implementing marketing initiatives that further the company’s brand identity and reach and elevates its marketing offering. She works diligently with marketing teams across various cities, providing guidance and education on effective processes to enhance Stream’s market presence.
With 17 years of industry experience, Taylor has cultivated her expertise in developing and executing innovative marketing strategies that not only amplify brand awareness, but also contribute to bottom-line growth. She has leveraged her profound understanding of commercial real estate dynamics to tailor initiatives that resonate with target audiences including institutional clients and prospects, brokerage firms, and end-users alike, yielding tangible results. Having exponential success in driving the growth of Stream Austin and its marketing operation, her overarching aim in her regional leadership role is to inspire and engage markets within Stream’ to adopt similarly impactful marketing operation strategies.
Taylor has been involved in significant projects such as RiverSouth, a 350,000 square foot office development in South Austin, which achieved a 98% occupancy rate within 18 months of completion. Currently, she is engaged in planning the revitalization of Old 6th, a project encompassing 31 parcels along historic 6th Street in Austin. In addition, Taylor has consulted for ABR Capital Partners in Baltimore, and Brandywine Realty Trust, and Peloton Commercial Real Estate in Austin.
Consistently demonstrating her ability to effect positive change and drive business growth through integrated marketing initiatives, she has earned a reputation as a trusted advisor and change agent in the industry.
Education
- Bachelor of Arts Degree in Advertising, Southern Methodist University